About Our Executive & Senior Management Teams

Executive Team

Headshot of Cheryl.

Tony Abrahams

Co-Founder, Director and CEO
BCom (Hons). LLB (UNSW), MPhil. MBA (Oxford)

Tony co-founded Ai-Media in 2003. He served as a Director of Northcott Disability Services from 2010 to 2018, and was recognised by the World Economic Forum as a Young Global Leader in 2013.  

In previous roles, Tony worked to establish the Oxford Internet Institute… Read more >>

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John Bird

Chief Financial Officer

John Bird is an experienced executive and recently held the role of CFO and COO of Regeneus, an ASX-listed biotechnology company, where he worked alongside Ai-Media Non-Executive Director John Martin in his former role as Chairman and CEO of the company. Previously, Mr Bird provided financial and strategic management services to ASX-listed companies, including on mergers and acquisitions. Read more >>

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Donna Reid

Chief Transformation and People Officer

Donna joined Ai-Media in March 2021 after five years as the Director of Content Service Operations for Foxtel Media. She holds degrees in Law, Human Resources, Economics, Nutritional Science, and a Master of Law & Relations. Donna has more than 20 years’ experience in Human Resources and Operations.  She has executed global people strategies throughout APAC and America before expanding…Read More >>

Black and white photo of Bill McLaughlin smiling in front of a brick building

Bill McLaughlin

Chief Product Officer

Bill McLaughlin is CTO at EEG and also now Chief Product Officer globally at Ai-Media. Since 2007, Bill has been with EEG in software development, engineering management, and product roles, and has architected the company’s leading software solutions including iCap, Falcon, Lexi, and Alta. Bill initiated EEG’s entry into cloud SAAS business models which… Read More >>

James Ward

Chief Sales Officer

James Ward joined Ai-Media in 2013 based in Sydney Australia, and was responsible for Ai-Media’s People Team for five years, leading the business through significant growth periods as Ai-Media increased its presence in the APAC region. In 2018, James relocated to London to lead Ai-Media’s expansion in to the EMEA region. In the role of VP-EMEA, James delivered exponential growth in the access… Read More >>

Senior Management Team

Head shot of John in a suit.

John Peck

Vice President (VP), International Sales

John joined Ai-Media in 2014 as a Live Voice Captioner and held various roles in the Live Operations team that serviced Ai-Media’s largest customers in Australia. In 2018, John joined the APAC Sales team and was responsible for driving considerable growth in access services delivered to Enterprise customers, particularly in universities across Australia. Read More >>

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